Bodhi Surf + Yoga is built on an ethos of social and environmental responsibility, an aspiration that our business can be the tool with which we forge a better world for ourselves, for each other, and for future generations. We are changemakers in the world, and take actions that are in line with our “true north” — to make a positive difference. Our mission statement is "Educating, inspiring, and empowering our stakeholders to live more sustainably through surfing, yoga, nature immersion, and community engagement."
We are formally committed to donate the equivalent of 2% of revenues or more to charitable partners each year (including in kind product donations). Our Corporate Responsibility measures are the means by which we make progress on this journey, and we have endeavored to be transparent with this process by releasing a document highlighting each year’s initiatives since 2013.
All of our Corporate Responsibility measures can be classified within one of these six categories:
While we are very proud of the work we have accomplished, we are by no means finished. In 2016, we joined the ranks as a B Corporation, and look forward to our business being held accountable to a rigorous set of standards by a global, third party nonprofit.
Community programs
Bodhi has either designed or co-developed a number of community programs that aim to preserve or improve the place we call home. Some of our areas of impact are providing educational opportunities, improving the environment, and uniting community members. A few examples include our Service & Surf Saturdays, Yoga for the Community, and Bahia Ballena Libre de Plástico (Bahia Ballena Plastic-Free).
Community investment
At Bodhi, we like to be active and invest in our community because as individuals we love our home and as a business we depend on its well-being; moreover, we know that a community that is well cared for is a community that thrives. There are many ways that we invest back into our community, some of the most notable initiatives include our Travelers’ Philanthropy Program, our summer service programs with high school students, and our participation in a number of community groups.
Environmental awareness
We believe that we have a unique opportunity to not just provide our guests with the opportunity to have powerful experiences in a beautiful, protected natural area, but to utilize those moments as a catalyst to create long-term behavioral change. We have found a way to utilize what we do — hosting surf and yoga camps — as a vehicle to spread environmental awareness. Some of the ways we do that are through our surf and yoga curricula and our Ocean Guardian Pledge and Digest.
Impact reduction
It’s one thing to talk the talk, and another to walk the walk. At Bodhi Surf + Yoga, we believe that reducing our individual and company footprint is important, both for the act itself and to be positive role models for other people and businesses alike. This is a category in which we can still improve a great deal, but this challenge serves as motivation. Currently, we reduce our environmental impact by having onsite compost and recycling, limiting our use of plastics, and using biodegradable cleaning products.
Global donations
As members of a global community, Bodhi sees the need to contribute on a global level. Throughout the years, we have donated to different groups, organizations, or movements whose values are aligned with our own. Some of the causes that are important to us are responsible travel, marine conservation, and plastic reduction, and some of the organizations we’ve donated to include the Center for Responsible Travel (CREST), 5 Gyres, and Plastic Pollution Coalition.
Responsible travel
The travel industry is very influential, but hasn’t historically been the greatest for local culture, society, or the environment. We have learned that “with great power comes great responsibility” — this is why we believe in a travel industry model that doesn’t blindly seek profit, but considers people and planet as well. Some of the ways we do that are by attending responsible tourism conferences and staying educated in our industry, working with other local responsible travel providers, promoting guest interaction with the community, and putting investments back into our community.
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